Get to know your favorite writer

Seth Godin Purple CowDoes your favorite writer or business icon blog? Because a blog gives you an easy way to connect with your idol. I’ve got many friends who’ve used blogs to do just that.

With people you normally can’t reach, or people you don’t already know, you have to get their attention. You could do something wild, crazy, and desperate. Or you can simply read and comment on their blogs. Regularly.

Your comments must be thoughtful, relevant, and insightful. Something more than “thanks for the great post.” Something that makes them think – a change of perspective, a real-life example, a well-reasoned contrarian argument. Whatever. Bloggers need fresh content several times a week, so if you give them new ideas, they are likely to start noticing.

I will admit, I comment on other blogs, but I haven’t deliberately focused on making this kind of connection. While I can speak in front of hundreds of people, I am oddly shy about this. Go figure. But one of these days there will be someone I want to meet, and now I know how to make this happen.
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